Although Google + is still more mirage than reality for most people, companies that have been coasting along on the assumption they had some time to decide how to deal with this latest social network have found the clock has dramatically sped up. Google has set up an application page where firms can apply to become part of its initial test phase for business pages, according to Ad Age - and the response has been overwhelming.

Already some companies, such as Ford, have set up hacked pages with impressive early results. "They're doing to some incredibly cool stuff like the "hangout" they're doing this afternoon with their customers,” Christian Oestlien, the lead product manager for social advertising at Google told Ad Age. “It's the kind of stuff we're looking to test."

For search, this means another change as social content continues to upend the rules. Already it is speculated that Web pages with a large number of links may not be as important as the number of "likes" received in SEO.
Given the intense interest in Google + it is fair to wonder how quickly of an impact it might have. New statistics from  BrightEdge on the Google +1 button suggest it could be significant - and fairly soon too. An analysis of the front pages of the Web's 10,000 largest sites shows a 33 percent spike in placement of the new Google +1 button in just the last few weeks. The report also shows that Facebook still enjoys a two-to-one lead in plug-in placement on these large sites over competing social networks and overall Facebook is still the preferred social media platform for larger companies with more than 47 percent of sites linking to the network.

via marketingvox.com

Hoewel de meeste mensen nog niet eens op Google+ zitten, kan het wel alvast interessant zijn je als merk in te schrijven voor een account. Je weet het namelijk niet he? En het zal toch niet zo zijn dat iemand anders er met je domeinnaam er vandoor gaat, net als ooit op Facebook of Twitter?

In dit artikel staat een link waar je je alvast op kan geven.